Strategic Planning (Overview)
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Strategic Planning (Overview)
What is meant by the term strategic planning? This revision video for A-Level Business students explains the concept and links it to some key strategic planning models.
May 31, 2020
Shorts
Strategic Thinking: The strategy is the path that is consciously and purposefully chosen (from a number of alternatives) by the management of the company to mobilize all its resources and capabilities over the long term in order to compete in selected markets and adjust to the challenges of the environment. The company can thus provide value to consumers, achieve a sustainable competitive advantage that can be defended against competition, meet its strategic objectives and satisfy all its key in
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