It’s a new year, a new you. Everyone has heard that phrase at some point. For some, it might mean a resolution to get fit, read more or cut back on a vice. For others, it could mean striking out on a ...

Public relations is so much more than just blasting out a press release and hoping for media coverage. One of the best ways to ensure that your PR efforts are effective is to take a step back and ...

A strong PR plan requires early collaboration with business development, cross-team and cross-practice alignment, a clear sense of priorities, and the ability to utilize every available outlet and ...

Law firms preparing for and kicking off their PR effort in 2026 face an environment that continues to change constantly. Preparation and planning determine whether a firm leads or reacts. Clients and ...

Whether you are a blockchain company or a restaurant, a PR strategy can help you gain awareness, build credibility, and can open the door to new partnerships. Many blockchain companies know they need ...

Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. With budget planning season well underway, persistent political and economic ...

Make PR the foundation of your fundraising strategy to unlock doors to investment, opportunities, and long-term success. In the world of startups, having a robust PR plan from the outset is not a ...

Go ahead and lose it_._ The door is closed and the public relations professional sitting across the table from you has heard it all before. You want to know two things: How does your fiercest ...

Why a brand should have a social media PR crisis response plan in place, and how businesses have handled a social PR crisis of their own. A social media PR crisis response plan is a strategic ...