The Netherlands is set to drop its long-used alternative moniker of “Holland” as it seeks to re-brand itself in the New Year. Starting January, the Dutch government will officially drop the nickname ...

The Dutch government announced that it will officially drop their country’s nickname, “Holland,” and only use the name The Netherlands, in an effort to rebrand their “international image.” The change ...

NTBC, the national tourism board of the Netherlands records record arrival numbers and more than 12.7 million visitors explored the Netherlands tourism attractions in 2013 NTBC, the national tourism ...

(LONDON) — A new policy document issued by the Netherlands tourism board outlines plans to curb foreign visitors to the country, as new research suggests tourist numbers may increase by 50% over the ...

In May, the Netherlands Board of Tourism and Conventions (NBTC) said in a report, Perspective 2030, that rather than promote more visitation it would focus on managing the tourists it already gets.