Adrien Brody’s multimillion‑dollar TurboTax Super Bowl ad: Intuit’s CMO explains why the software giant spends more on marketing than R&D

The going rate just for the airtime was $8 million to $10 million for 30 seconds, and Brody, a two-time Oscar winner, ...
Business Wire

New Intuit QuickBooks Global Brand Campaign Celebrates How Small Businesses "Business Differently" to Achieve Their Vision of Success

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Intuit Inc. (Nasdaq: INTU), the global technology platform that makes Intuit QuickBooks, TurboTax, Credit Karma, and Mailchimp, today announced a global ...
MediaPost

Intuit QuickBooks Donates Ad Time For COVID-19 Small Business Relief Efforts

Intuit QuickBooks is partnering with GoFundMe and Yelp to help small businesses raise money to overcome the challenges caused by COVID-19. The companies have created the Small Business Relief ...
MediaPost

Intuit Launches B2B Ad Network Targeting Small Business Owners

Financial technology company Intuit has launched what it calls a first: a B2B ad network targeting small businesses. It’s called SMB MediaLabs. According to the firm advertisers can potentially reach ...
Washington Examiner

Intuit to pay $141 million settlement over misleading ‘free’ TurboTax ads

Select TurboTax users can expect to receive a little extra money after the tax software developer’s parent company entered a settlement with all 50 states’ attorneys general on Wednesday. Intuit, the ...
KLFY News 10

FTC sues Intuit to stop ‘bait-and-switch’ TurboTax ads

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. The Federal Trade Commission is suing ...