Jobs Theory is a well-developed articulation of legendary marketing guru Theodore Levitt’s famous line (which he attributed to an advertiser named Leo McGivena), “Customers don’t want to buy a quarter ...
“Most innovations fail. And companies that don't innovate die. In a world of widely distributed knowledge, companies cannot afford to rely entirely on their own research, but should instead buy or ...
Silicon Valley is the paragon of innovation ecosystems. The combination of strong research universities, venture capital and a remarkable accumulation of risk-taking talent continues to produce some ...
New Delhi, Jan 4 (PTI) The bestselling authors of "Jugaad Innovation" and "Leapfrog" have come with a bold new vision for innovation in their latest book, "LeanSpark", presenting a modern framework ...
Many of you remember my dear friend and prominent sports strategist and educator Stephen Bourke, who has contributed to these pages before. including "Why sport is one of the most disrupted industries ...
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