For small and medium-sized businesses (SMBs), growth today depends less on any single channel and more on marketing systems working seamlessly together. Websites, search, social, video, creative, and ...

The CRN 2026 Partner Program Guide takes a look at how partner programs changed over the last 12 months to incorporate or support the selling of AI solutions by channel Partners.

“We had a program where a partner would send us an email and say, ‘Hey, we’ve got an opportunity here or there,” says MinIO Vice President Mike Marinchak. “It’s about building out a formalized partner ...